Heden Center - Gothia Cup

Gothia Heden Center


Heden is the heart of Gothia Cup. Here you will find the Central Information building, the tournament’s headquarters during the week. Heden Center in the heart of Göteborg is centraly located within walking distance from Nya Ullevi (opening ceremony arena) and the main boulevard Avenyn.

Despite of the fact that Heden is located right in the Göteborg city centre, this area accommodates 6 artificial grass fields (four 11-a-side and two 7-a-side). On two of these fields we have built up grandstands for the spectators to enjoy the games. These seven fields make Heden Gothia Cup’s third largest game centre.

If you're hungry you can buy some good food at various food trucks at the big food court and if you're in a shopping mode you'll find the big sales tent at the area where you can buy sportswear and merchandise.

Welcome to the Gothia Heden Center

A large event area where our partners organize fun activities and competitions all week!
  • Coca–Cola
    At Skills Arena on Heden you can try our 5 challenges and find out if you got what it takes – hardest shot, best precision, fastest reaction, most stamina or finest technique. You can also visit their cool photo activity!
  • Umbro
    Here you can join the popular activity Bumberball every day! Bring the whole team and compete against each other.
  • Volkswagen
    Visit Volkswagen and try out their football dart where you every hour can win prizes. You can also meet SkillTwins (july 18th) and listen to some good music from their DJ and of course. Don’t miss to take a look at their new car model T-Roc!
  • Hede Fashion Outlet
    Fun photo activity and shopping buses to Hede Fashion Outlet in Kungsbacka (free of charge).
  • Samsung
    When visiting Samsung, you can look at their new products and will also have a football acitivity to participate in!
  • Folktandvården
    The mobile clinic of Folktandvården will be at Heden Center. There children and young adults with emergency dental issues, due to accidents, pain or serious infections, can get helt with dental care. The service is provided for children and young adults who participates in the tournament, adult leaders with emergency issues will be referred to our special clinic for emergency dental care in Gothenburg.

You also meet Bravida, Svensk Fastighetsförmedling, SKF, Göta Energy, Samsung and Catapult! Everyone with activities for you to participate in!


The heart of Gothia Cup

The Place

Heden is a storied place in the Swedish football. It was namely here that the first football game in Swedish territory was played. The year was 1892 and the match was between Örgryte IS and IS lyckans Soldater.

The Events

Here you also find the Gothia Heden Center, a large event and exhibition area where our partners arrange fun activities and contests. You will also find souvenirs, food court, and more!

Leaders Lounge

Strategically and perfectly located with panorama view over the playing fields you can find the Leader’s Lounge. Team leaders and coaches meet colleagues from all over the world and discuss tactics. Coffee is for free and if you want something else to drink you can purchase it at the bar. It is here where you pick up your coach t-shirt included in your Leader’s Plus Card.

SKF Arena

SKF Arena is the main pitch during the tournament. With a capacity for nearly 8,000 spectators, it is the perfect place to be for anyone who wants to see high-quality international football during the weeks.


Thanks to the short distances in the city, Gothenburg is one of Europe’s premier events cities. It’s a friendly summer city with easy access to the archipelago. The people of Gothenburg are used to looking after their visitors. And we also have Liseberg, the top leisure park in Northern Europe, visited by a large proportion of all Gothia Cup participants.

Gothia Cup
The worlds largest and most international youth football tournament.
Contact us

Main Partner


Official Partners

Coca Cola
Turkish Airlines

Copyright © 2018 Gothia Cup

Gothenburg, Sweden